Legal

Privacy Policy

Last updated: May 2026

1. Who We Are

ADVENT is an independent streetwear label based in Western Australia. When you purchase from us or sign up to our newsletter, you're sharing data with us directly — not a parent company, not a third-party retailer.

2. What Data We Collect

We collect only what's necessary to operate: • Name and email address — when you place an order or subscribe to our newsletter. • Delivery address — for order fulfilment only. • Payment information — processed securely via our payment provider. We do not store card details. • Browser and usage data — basic analytics (page views, device type) collected anonymously to help us understand how the site is used.

3. How We Use Your Data

Your data is used strictly for: • Processing and fulfilling your order. • Sending order confirmations and updates. • Notifying you of upcoming drops, if you've opted in. • Improving the site experience. We do not use your data for advertising targeting, profiling, or automated decision-making.

4. We Do Not Sell Your Data

Full stop. We do not sell, trade, or rent your personal information to any third party. Ever. Your name and email are yours — we use them to run our business, not to monetise your attention.

5. Third-Party Services

We use a small number of trusted third-party services to operate the site: • Payment processing (e.g. Stripe) — subject to their own privacy policy. • Email delivery — for order confirmations and newsletters. • Hosting and infrastructure. These services are contractually required to protect your data and are not permitted to use it for their own purposes.

6. Cookies

We use minimal cookies — primarily to keep your cart session active and collect anonymous analytics. We do not use tracking cookies for advertising. You can disable cookies in your browser settings, though this may affect cart functionality.

7. Data Retention

We retain order data for up to 7 years as required by Australian tax law. Newsletter subscribers can unsubscribe at any time — your email will be removed from our list immediately. If you'd like your data deleted entirely, contact us and we'll handle it promptly.

8. Your Rights

You have the right to: • Access the personal data we hold about you. • Request correction of inaccurate data. • Request deletion of your data (subject to legal retention requirements). • Withdraw consent for marketing at any time. To exercise any of these rights, contact us at hello@adventlabel.com.

9. Changes to This Policy

We may update this policy from time to time. Changes will be posted on this page with an updated date. Continued use of the site after changes are posted constitutes acceptance of the updated policy.

10. Contact

Privacy questions or requests: hello@adventlabel.com